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In digital marketing, two concepts now sit side by side at the core of online visibility: traditional link building and AIO (Artificial Intelligence Optimisation). While SEO professionals have long prioritised link building as a key strategy for improving search engine rankings, the emergence of AI-powered platforms like ChatGPT, Google Gemini, and Claude is shifting the focus. Now, businesses and marketers must ask a new question: How does traditional link building interact with AIO, and can these two strategies work together? In our guide, we explore the synergy and divergence between traditional link building and AIO, how each affects your website’s online presence, and what a modern strategy in 2025 should look like to thrive in the age of AI. What is Traditional Link Building? Traditional link building is the practice of acquiring hyperlinks from other websites to your own. These links serve as "votes of confidence" in the eyes of search engines, particularly Google. The more high-quality backlinks you have, the more authority and credibility your website appears to have. Want to know more about traditional link building services then click here ! Key Benefits: Improved search engine rankings Increased referral traffic Greater domain authority and trust Common Tactics: Guest posting / RiSEO link outreach Broken link building Resource page outreach Directory submissions Influencer or blogger collaborations / RiSEO link outreach For the past two decades, link building has remained a cornerstone of SEO success. Real-World Stats Supporting Link Building: According to a 2023 study by Backlinko , pages with the highest number of total backlinks ranked 77.2% higher  in Google’s search results compared to those with fewer backlinks. A SEMrush 2024 report  showed that 92% of marketers  believe backlinks will still be a key ranking factor over the next 5 years. Ahrefs  found that 66.31%  of pages have no backlinks  pointing to them—demonstrating how link building remains a powerful competitive differentiator (Ahrefs, 2023). What is AIO (Artificial Intelligence Optimisation)? AIO refers to the process of optimising your website and content specifically for interaction with AI tools and systems—such as generative AI (e.g., ChatGPT), voice assistants (e.g., Alexa, Siri), and AI-enhanced search engines (e.g., Google’s Search Generative Experience). AIO Focuses On: Providing structured, easy-to-parse information Using schema markup and clean HTML Targeting questions users might ask AI Optimising for citations in AI-generated answers Being featured in AI snippets or responses AIO recognises that users aren’t just typing queries into Google anymore—they’re asking AI assistants for answers, and those assistants are often summarising from existing web content. The Intersection of Link Building and AIO So how does traditional link building interact with AIO? While they are distinct strategies, they are deeply interconnected  in the modern web landscape. Here’s how: 1. Backlinks Influence Authority for Both SEO and AI AI models often prioritise or cite content that appears trustworthy and authoritative. Just as Google uses backlinks to determine domain authority, AI systems tend to favour: Pages with strong backlink profiles Content cited by other trusted sources Domains with high topical relevance In other words, your backlink strategy directly influences your visibility to AI systems , not just search engines. 2. High-Authority Links Signal Reliability to AI Systems AI tools like ChatGPT (with browsing enabled) or Google SGE assess content across the web for trustworthiness. A page with numerous high-authority backlinks is more likely to: Be summarised correctly Be cited in AI-generated answers Appear in AI-driven search results Traditional link building helps establish external validation —a crucial ingredient in both SEO and AIO. 3. Anchor Text Still Matters—But Context Is King While traditional link building focused heavily on exact-match anchor text, AIO puts greater emphasis on semantic context . AI models understand the meaning behind the link and surrounding content. That means: Diversify your anchor text naturally Surround backlinks with relevant, high-quality content Ensure your internal linking structure supports topic clusters Link building remains vital, but the quality of context  has become even more important. 4. Backlinks Drive Traffic Signals AI Uses AI-enhanced platforms may use user behaviour signals to assess content relevance: Dwell time Bounce rate Click-through rates from referrers Strong backlinks bring in real users—real engagement—which in turn helps AI systems understand that your content is useful . 5. Cited Content is Often Linkable Content AIO encourages content that is: Well-structured Fact-based Clearly answers questions This kind of content naturally attracts backlinks. When you optimise for AIO (e.g., by including FAQ sections, lists, or original insights), you’re also creating pages that are more link-worthy  in traditional SEO terms. In essence, AIO best practices enhance linkability . Where Link Building and AIO Differ While they complement each other, there are some key differences: Aspect Traditional Link Building AIO Focus External validation via links Machine readability and citations Main Goal Improve Google rankings Be quoted or sourced by AI systems Strategy Outreach, guest posts, PR Structured content, schema, clarity Metrics Domain authority, referral traffic Citation frequency, AI-generated mentions This distinction means that while traditional link building may still rely heavily on manual outreach and relationship-building, AIO demands technical clarity and content precision . How to Build a Unified Strategy Instead of choosing one approach over the other, the smart move is to combine traditional link building with AIO principles . Here’s how: 1. Create AIO-Optimised Content That Attracts Links Use question-based headings Write concise, direct answers Add statistics, facts, and tables Include schema markup for FAQs, HowTo guides, and articles This increases both the likelihood of AI citation and  natural backlink acquisition. 2. Earn Links from Pages AI Models Trust Not all backlinks are equal. Aim for: Sites already cited by AI platforms Niche authorities in your field Government or educational domains Use AI tools to audit which domains frequently show up in AI responses, and target those for your outreach. 3. Optimise for Featured Snippets (Which AI Loves) Many AI tools pull from featured snippets or similar content formats. You can increase your chances of being featured—and linked—by: Answering questions directly Using bullet points or lists Keeping paragraphs short (2-3 sentences max) These practices benefit both SEO and AIO. 4. Incorporate AI Mentions into Your Link Strategy Use AI platforms like ChatGPT (with web browsing), Perplexity, or Bing AI to: See if your brand or content is being mentioned Analyse which sources are being referenced Discover what kinds of pages are frequently cited Then, tailor your content and link outreach to align with those findings. 5. Monitor New Metrics Alongside Backlinks Beyond backlinks, start measuring: Citations in AI tools Inclusion in AI summaries or snippets Engagement metrics driven by AI-generated traffic Tools like Brand24, Mention.com , or AI analytics platforms can help here. Real-World Example: How It Comes Together Imagine you're running a website about sustainable fashion. Traditional Link Building: You publish a long-form guide on eco-friendly materials. Reach out to bloggers and magazines for backlinks. Earn a feature on a well-known eco-blog. AIO Interaction: You structure the article with FAQs and definitions. Add schema markup for each material. ChatGPT cites your article when someone asks, "What are the most sustainable fabrics in 2025?" Result? You earn backlinks from humans and visibility through AI platforms—two traffic streams supporting one another. Challenges and Considerations Avoid Over-Optimisation Don’t chase links or citations with spammy tactics. AI tools can spot low-quality content and manipulative linking patterns. Always prioritise value for the reader. Keep Content Fresh AI tools favour current data. Update your most linked or cited pages regularly. Stay Ethical with AI Mentions Don’t attempt to trick AI systems into citing you with fake data or unnatural phrasing. Ethical content wins long-term. Final Thought: Link Building and AIO Are Allies, Not Competitors The digital marketing business is shifting, but traditional link building remains just as important—perhaps more so—in the AI era. What’s changing is how  we think about links and their role in visibility. By blending link building with AIO, marketers and businesses can: Build stronger online authority Increase both human and AI-driven traffic Future-proof their content strategy The next time you plan a content or link-building campaign, ask yourself: Will this help both search engines and AI understand and trust this page?  If the answer is yes, you're building for today and  tomorrow. In short, do not abandon traditional link building—evolve it. Combine the strategic relationship-building of SEO with the precision and structure of AIO, and you’ll be positioned to thrive in the AI-first web.

In the global business of SEO (Search Engine Optimisation), link building remains a fundamental and foundational pillar of any successful SEO strategy. As we move further into 2025, the outlook for link building services continues to change, driven by updates to search engine algorithms, shifts in consumer behaviour, and developments in the broader digital marketing environment. Whether you're a digital marketer, an SEO specialist, or a business owner looking to boost your online presence, understanding the latest link building techniques is essential. This article will explore the most effective link building services and strategies for 2025, covering a range of techniques such as blogger outreach , niche edits , guest posting , broken link building , resource link building , and other emerging practices. Additionally, we’ll examine the importance of quality, relevance, and ethical practices in building a sustainable and powerful link profile. The Role of Link Building in SEO Before going into the specifics, it’s important to understand why link building remains so vital in SEO. In its simplest form, link building is the process of acquiring hyperlinks from other websites to your own. These links serve as endorsements, telling search engines that your content is valuable, credible, and worthy of ranking. Links are one of the key ranking factors used by Google and other search engines, alongside content quality, user experience, and technical SEO. As of 2025, search engines have become even more sophisticated, focusing not just on the quantity of links but on their quality , relevance , and trustworthiness . This means that a robust and ethical link building strategy must aim to secure links from authoritative sources that are contextually relevant to your industry. 1. Blogger Outreach (RiSEO Link Outreach): Building Relationships for Quality Links ( Arguably the most beneficial of all the link building techniques!) One of the most popular and effective forms of link building in 2025 is blogger outreach . This method involves reaching out to bloggers, influencers, and content creators in your niche with the aim of getting them to link back to your website. Why Blogger Outreach Works Relevance:  Bloggers typically write content that is highly focused on specific topics or industries. If you manage to secure a link from a respected blogger in your field, it sends a clear signal to search engines that your content is relevant. Audience Exposure:  Bloggers often have a dedicated following. A link on their blog not only helps your SEO but can also drive direct traffic to your website, especially if their audience is closely aligned with your target market. Building Relationships:  Effective blogger outreach is about creating genuine relationships. The value lies in collaboration, where both you and the blogger benefit from the engagement. Best Practices for Blogger Outreach in 2025 Personalise Your Pitch:  A generic, mass-sent email will rarely yield results. Personalise your outreach to show the blogger that you are genuinely interested in their content and that your website fits within their niche. Offer Value:  Instead of simply asking for a link, offer something of value. This could be exclusive content, a resource that complements their existing posts, or even a collaborative opportunity. Leverage Social Media:  Engage with bloggers on social media platforms before sending an outreach email. Like, comment, and share their posts to start building rapport. Quality Over Quantity:  Focus on building relationships with high-quality bloggers who have an engaged and relevant audience. Avoid chasing links from any blog you come across. 2. Niche Edits: Updating Old Content for Better SEO Niche edits  are an advanced link building technique that involves inserting links into existing, high-authority content. This strategy is particularly effective for securing backlinks from pages that have already accumulated significant link equity and traffic. How Niche Edits Work Rather than creating new content to link to, a niche edit works by identifying older, well-ranking content within your industry and negotiating with the content owner to add your link to that page. Typically, the link is inserted in a natural way that adds value to the content, rather than as a blatant attempt to manipulate search rankings. Why Niche Edits Are Effective Existing Authority:  Since niche edits involve adding links to already-established pages, the link benefits from the page's existing authority, making it more likely to provide a powerful SEO boost. Contextual Relevance:  Niche edits are generally made on pages that are closely related to your industry, which ensures the links are both relevant and valuable for SEO. Higher Conversion Rates:  Links from older, well-ranked content often result in better conversion rates due to their established trustworthiness and higher-quality traffic. Best Practices for Niche Edits Identify High-Authority Pages:  Look for pages with strong domain authority (DA), high traffic, and relevant content. Tools like Ahrefs and SEMrush can help you identify such pages. Build Relationships with Content Owners:  Niche edits require cooperation from the content owner. Establishing a solid relationship beforehand can improve your chances of securing a link. Ensure Link Relevance:  Ensure that the page you're requesting a link from is contextually relevant to your website’s content. Irrelevant links can lead to poor SEO performance and potential penalties. Avoid Overdoing It:  Don't attempt to insert links into every piece of content you come across. Focus on quality and relevance, and steer clear of spammy tactics that could harm your reputation. 3. Guest Posting: A Long-Standing Link Building Method Guest posting  has been a staple of link building for many years, and its effectiveness remains strong in 2025. Guest posting involves writing content for other websites in exchange for a link back to your site, often within the author bio or embedded within the content itself. Why Guest Posting Works Content Control:  Guest posts allow you to control the content and how your link is positioned, giving you the opportunity to craft the perfect message. Exposure to New Audiences:  Guest posting on reputable sites helps you reach new audiences who may not have encountered your website otherwise. Authority Building:  When done correctly, guest posting can establish you as an authority in your field, improving both your SEO and credibility. Best Practices for Guest Posting in 2025 Choose Quality Websites:  Focus on guest posting on authoritative websites that have an engaged audience. Avoid sites that offer paid links or use unethical practices to manipulate rankings. Create High-Quality Content:  Your guest post should add value to the host website's audience. It should be informative, engaging, and aligned with the host site’s content strategy. Pitch Smartly:  Craft a compelling pitch that demonstrates why your content would be beneficial to the host site’s readers. Tailor your pitch to the specific website and demonstrate an understanding of their content style and audience. 4. Broken Link Building: Helping Websites While Earning Links Broken link building  is a strategy that involves finding broken or dead links on authoritative websites and reaching out to the website owner to suggest replacing the broken link with a link to your relevant content. Why Broken Link Building Works Helps Webmasters:  Webmasters appreciate being alerted to broken links on their sites, as it helps improve the overall user experience. By offering a useful replacement, you are building goodwill while also earning a valuable backlink. High-Quality Backlinks:  By suggesting links to your own high-quality content, you can secure backlinks from authoritative sites. Natural Link Acquisition:  Since you’re helping the webmaster by providing a valuable link to replace a broken one, this method tends to feel more natural and less sales-driven. Best Practices for Broken Link Building in 2025 Find Relevant Broken Links:  Use tools like Screaming Frog or Ahrefs to identify broken links on high-authority websites in your niche. Create Relevant Content:  Make sure you have content that fits the topic of the broken link. This makes your suggestion feel more natural and increases the likelihood of the webmaster accepting it. Be Helpful, Not Pushy:  When reaching out to webmasters, be polite and helpful. Frame your message as offering assistance, rather than as a direct pitch for a link. 5. Resource Link Building: Getting Listed in Resource Pages Resource link building  involves getting your website listed on a page that curates valuable resources related to a specific topic or industry. These pages often rank highly in search engines and are an excellent source of high-quality backlinks. Why Resource Link Building Is Effective High-Authority Backlinks:  Resource pages often feature links from authoritative websites, which can provide significant SEO value. Relevance:  Resource pages are typically well-curated and highly relevant to specific industries or niches, making the links highly contextual and beneficial. Long-Term Value:  Being listed on a resource page can lead to sustained traffic and valuable backlinks over time. Best Practices for Resource Link Building in 2025 Find Relevant Resource Pages:  Use advanced search operators or tools like Ahrefs to find resource pages in your niche. Offer Value:  Ensure that your content is valuable enough to be included on these pages. Consider creating dedicated landing pages or comprehensive guides to make your site a more compelling resource. Build Relationships with Webmasters:  Similar to other link building strategies, building relationships with the people behind resource pages can increase your chances of getting listed. 6. The Role of Artificial Intelligence in Link Building As AI tools and automation become more prevalent in link building, they offer the potential to streamline many aspects of the process. From AI-powered content generation to automated outreach campaigns, these tools can save time and effort, but the human element remains vital. AI can help with: Analysing backlink profiles Automating parts of the outreach process , such as identifying potential link opportunities or drafting personalised emails Finding high-quality content  for niche edits and broken link building Analysing competitor link profiles  to identify new opportunities However, while AI can assist with research and automation, it’s the human touch that ensures the relevance, quality, and ethical nature of the links you acquire. 7. Skyscraper Technique: Amplifying High-Quality Content The Skyscraper Technique  is a content-driven link-building strategy that involves finding top-performing content in your niche, creating an even better version, and then reaching out to people who have linked to the original content, asking them to link to your improved version instead. How the Skyscraper Technique Works Find High-Performing Content:  Use tools like Ahrefs, Moz , or SEMrush to identify content that has earned a lot of backlinks in your niche. Create a Superior Version:  Your goal is to create content that’s more comprehensive, visually engaging, and informative. Reach Out for Links:  Once you’ve created your superior content, reach out to those who have linked to the original content, suggesting that they link to your new, better resource. Why the Skyscraper Technique Works Improved Content:  The technique capitalises on the idea that better content naturally attracts more backlinks. By creating something more valuable, you are positioning yourself to earn more links. Leverage Existing Links:  Since you’re reaching out to people who have already linked to similar content, your chances of success are higher. SEO and Traffic Benefits:  Not only does this strategy help with link building, but it also establishes you as an authority in your niche, leading to better long-term SEO and organic traffic. 8. Social Media and Influencer Marketing for Link Building Social media  and influencer marketing  have become increasingly intertwined with link building, particularly in the realm of earned media. By engaging with influencers or leveraging social media platforms to share your content, you can naturally acquire backlinks, brand mentions, and even direct traffic to your site. How Social Media Influences Link Building Increased Brand Visibility:  When you share content on social media, influencers and others within your industry may notice it and decide to share or link to it on their own websites. Building Relationships with Influencers:  Collaborating with influencers and content creators boosts visibility and can lead to high-quality backlinks from trusted sources. Linkable Assets:  Social media can drive traffic to linkable assets (such as blog posts, infographics, case studies) that attract backlinks. When influencers or authoritative figures in your industry engage with your content, they may link to it on their own platforms. Best Practices for Using Social Media in Link Building in 2025 Promote High-Quality Content:  Regularly share your best content on social media platforms, ensuring it’s valuable to your followers and encourages others to link back to it. Engage with Influencers:  Build relationships with influencers in your industry by engaging with them on social media. Leverage Paid Media:  If you have the budget, consider using paid social media campaigns to promote high-value content that attracts backlinks. Final Words: Building a Sustainable Link Building Strategy for 2025 In 2025, link building continues to be a critical ingredient of SEO, but the methods and strategies employed have progressed. Quality and relevance are paramount, and businesses must shift their focus towards authentic relationships, valuable content, and ethical practices when acquiring backlinks. From blogger outreach  and niche edits  to guest posting , broken link building , and social media engagement , the techniques are varied but share a common goal: securing high-quality links that improve search engine rankings and drive traffic to your site. As search engines continue to progress and AI-driven tools become more popular, the key to success in link building will remain long-term value . In 2025, the businesses that thrive will be those that prioritise high-quality content, build genuine relationships, and focus on providing a better experience for their audience.

As artificial intelligence (AI) becomes more integrated into how people access and consume information online, website owners must rethink how they design, structure, and present content. AI tools like ChatGPT, Google Gemini, Claude, and others are now acting as intermediaries between users and traditional search engines. These AI systems often summarise, analyse, and generate content using data pulled from websites. So, how do you ensure your website is understood, prioritised, and referenced by AI systems? This article explores a comprehensive approach to optimising your website for AI, often referred to as Artificial Intelligence Optimisation (AIO) or Generative Engine Optimisation (GEO). With practical tips and strategic insights, you'll learn how to future-proof your website in an AI-driven digital world. 1. Understand the Role of AI in Web Discovery Before diving into optimisation strategies, it's essential to understand how AI interacts with websites: AI models like ChatGPT  scan the web, learn from data, and often summarise content from authoritative sites. Generative AI search  (e.g., Google SGE or Bing AI) may provide users with direct answers, often citing specific sources. Citation-based learning : AI tools trained on public datasets tend to favour structured, factual, and well-cited information. With this context, the goal of optimisation shifts from only ranking in Google to also being readable, understandable, and quotable  by AI. 2. Structure Content for Machines and Humans Use Clear and Concise Language AI systems prefer content that is: Direct and unambiguous Free from excessive jargon or filler Written at a readability level accessible to most users Aim for clarity. Avoid fluffy intros and convoluted structures. Get to the point quickly, especially in the first 100 words. Use a Q&A or FAQ Format AI tools love question-based content . Use subheadings such as: What is X? How does Y work? Why is Z important? Each of these headings can help AI better understand the structure and purpose of your content. Leverage Semantic HTML and Schema Markup Use appropriate HTML elements to create a logical content hierarchy:  for page title  for main sections  for paragraphs  and  for lists Then, implement structured data  ( Schema.org markup) to make content machine-readable. Key schemas include: FAQPage HowTo Article Product Organisation These help AI and search engines extract key information for snippets and citations. 3. Create Authoritative and Linkable Content Build Topical Authority AI models prioritise websites that consistently publish relevant, in-depth, and factually accurate content on a given topic. To do this: Create pillar content  and link to supporting articles . Maintain editorial consistency  and voice. Focus on a niche before expanding into broader topics. Use and Cite Reputable Sources Citations are not just for SEO. AI tools also assess whether your content is supported by trustworthy references. Link to: Academic studies Government websites Industry-recognised authorities Showcase E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) Although originally a Google SEO principle, E-E-A-T also applies to AIO: Show author credentials and expertise. Include customer testimonials and case studies. Use HTTPS and maintain strong site security. 4. Make Your Website Discoverable to AI Get Indexed and Crawlable Ensure that your website is: Submitted to Google Search Console and Bing Webmaster Tools Free of crawling or indexing errors Using an up-to-date sitemap and robots.txt file Earn Backlinks from Trusted Sources AI models often reference information that is also cited elsewhere. Building high-quality backlinks increases: Domain authority Visibility to AI systems Trustworthiness and perceived credibility Optimise for Aggregators and Communities Be active on: Reddit Quora Medium LinkedIn These platforms often surface in AI-generated answers and summaries. 5. Format for Featured Snippets and Citations Place Key Information High on the Page Don’t bury your best information. AI favours: Clear summaries at the top Definitions in the first paragraph Data presented in bullet points or tables Use Descriptive Titles and Meta Tags Meta information still matters: Title tags should be keyword-focused and descriptive. Meta descriptions should provide a concise overview. Use Open Graph and Twitter Card tags for social sharing. 6. Regularly Update Your Content AI tools prefer fresh, relevant, and current  information. Outdated articles may be ignored or deprioritised. Strategies for staying updated: Add update timestamps (e.g., “Last updated August 2025”) Revise outdated stats, links, and examples Monitor trending questions in your industry 7. Improve User Experience and Accessibility AI isn’t the only one “reading” your content. A positive user experience improves engagement and accessibility, which are also trust signals for AI. Checklist: Fast-loading pages (under 2 seconds) Mobile-friendly design Clean navigation Alt-text for images Accessible fonts and contrast ratios 8. Use AI Tools to Your Advantage Content Testing with AI Use tools like ChatGPT to: Summarise your page: “Can you summarise this article?” Check completeness: “What’s missing in this explanation?” Rephrase: “Make this more readable or concise.” AI-Powered Content Generation Leverage AI to: Generate draft outlines Expand existing content Create FAQ sections or summaries Translate for multilingual audiences Monitor AI Mentions Use AI-powered monitoring tools to track how and where your content is being cited by AI: Brand24 Mention.com Google Alerts 9. Optimise for Voice and Conversational AI With the rise of smart assistants and voice search: Use natural, conversational tone Optimise for long-tail keywords Include questions and answers Voice assistants often pull directly from featured snippets and structured answers. 10. Still Think SEO: But Aim for Both SEO and AIO (Artificial Intelligence Optimisation) While SEO focuses on ranking in search engines, AIO focuses on being used, referenced, or cited by AI systems . This means: Clarity > keyword density Factual accuracy > fluff Structured answers > narrative essays If your content helps an AI provide a better answer to a user query, you win—regardless of whether the user clicked through a search engine or asked their AI assistant. Conclusion AI is reshaping how people discover and interact with content online. Optimising your website for AI doesn’t mean abandoning SEO principles—it means enhancing them  with a forward-thinking mindset. From clear formatting and schema markup to voice optimisation and authority building, every strategy that benefits AI also improves human usability. As AI continues to mediate the flow of digital information, the most valuable websites will be those that are readable, reliable, and ready to assist—whether the reader is a person or a machine. Start today by auditing your top content pages and asking: Would an AI quote this?  If not, you know where to begin! Finally, it is worth mentioning the continued importance of traditional link building which still requires humans and hard work ;)

RiSEO - The Top UK Based SEO Link Building Services Agency With Unique Quality Control Providing Link Building Services & High-Quality Link Building Packages Rise Up The Ranks With RiSEO's Link Building Services At RiSEO, we don’t just build backlinks — we build authority. Our leading UK-based agency specialise in SEO link building services that drive visibility, trust, and rankings. No gimmicks. Just high quality backlinks from real, authoritative websites that deliver measurable growth for your website & business. Get Started Boost Your Brand With Trusted SEO Link Building We make it easy, safe and affordable for you to buy backlinks with the best 'off-site' white-label link building services available. You can build authority backlinks with confidence, trusted by startups, brands, digital agencies and informed SEOs everywhere. All we need from you are a few pieces of information and our expert teams will do the rest! What Is Link Building? Link building for SEO is the process of applying hyperlinks to connect websites together (also known as links or backlinks). Links assist website visitors to discover content that may be of interest to them. These links are also used as a tool by Google to analyse consumer web browsing patterns and since popular content is typically linked to more frequently, Google may rank this content higher for relevant keywords. Therefore, the more high quality links a website has pointing to it, the more positive votes it should receive from Google (so long as a 'white hat' link building approach is undertaken!). What Is 'White-Hat' Link Building? Link building for SEO is similar to a political election. We can tell you that you have to be out there shaking hands. But we can't tell you how many hands you'll need to shake to succeed. You just keep shaking until you do! This has to be done sincerely and naturally or you probably won't win. 'White-Hat' link building for SEO is similar to this scenario and is used to define agreeable practices that should be an essential part of any off-site SEO strategy. Practices that align with Google’s guidelines are considered white-hat. In other words, keep it clean and play by Google’s rules (try to stick to them for most link building strategies!). What Are Link Building Services? Link building services are where an SEO Agency or expert equivalent pinpoints websites where your target audience visits and places links on relevant pages that point back to your website. This can be accomplished by promoting optimised web content through manual outreach to relevant sites. Link building services like this should have a positive influence on your search engine rankings and more importantly your website traffic (and ultimately in helping to elevate your brand!). Increase Traffic And Rankings With Our Link Building One of the most important factors in ranking are the links that come to your site from other websites. That's where we come in! Simply select and buy the SEO package you want and we do the rest whilst you watch your rankings grow and your traffic increase without lifting a finger. Boost Rankings With Great Content Creation RiSEO Link Outreach is the easiest way to get high quality, natural, white-hat in-content backlinks for your site to help boost your rankings and get more traffic to your site. We do this manually to high-quality sites only. The content is professionally written to magazine quality. Receive Full And Transparent Report (White-Label) We show you exactly what work has been done for your project. This includes the links that we have built, as well as new content that will have been created for your website (depending on package). This is presented in a straightforward 'white-label' report. Full Customer Care With Our Link Building Service We want you to get great results from our 'off-page' link building services . We believe that the buying process is relatively clear, If however, you would like further explanation of any aspect then please contact us. Any questions / problems then get in touch. We are here to help! All You Need To Boost Rankings, Increase Traffic, Elevate Your Online Digital Presence And Grow Your Business ROI. Off-Page (or Off-Site) SEO (Search Engine Optimisation) is our specialty where you can get powerful in-content natural looking links (backlinks) with confidence! Our SEO link building packages are designed to fit your requirements safely with our unique quality control and get you higher rankings on search engines. With a 'multi-tiered' SEO link building strategy , you'll get an accelerated increase in rankings and a more sustained increase in traffic. Get Started Why Outsource Your Link Building? Expertise Access to experts with advanced SEO link building knowledge. Scalability Easily scale link building packages when and as needed. Better Outcomes Professional strategies often yield higher-quality backlinks. Future-Ready Keeps your strategies aligned with SEO/AIO/GEO link building trends. Faster Results Quicker link acquisition through established processes. Time-Saving Frees up internal resources for core business tasks. Advanced Tools Use of globally recognised premium tools for better results. Cost-Effective More affordable than hiring full-time employees. Quality Links Focus on high-quality, relevant links for better SEO. Risk Management Reduces risk of penalties with safe, white-hat techniques. RiSEO Founder Toby Trumble - A passionate digital marketee r and link building expert who oversees the day-to-day operation of the teams involved with RiSEO. Toby is also a fully Certified Executive Coach resulting in the successful promotion of both brands and people! Built For Digital Marketers, By Digital Marketers Step right into the leading UK based Link Building Agency - RiSEO, the ultimate solution for your link building needs. We understand the challenges faced in finding reliable and powerful link building services that are both easy to buy and effective. That's why we are here to fill that gap, offering safe, affordable, and highly impactful link building services that deliver results. We work directly with businesses of all sizes and also partner with Digital Marketing Agencies (SEOs) who appreciate our exceptional quality, fast turnaround, affordability, and comprehensive 'white-label' reporting. At RiSEO, we take link building seriously and have a team of specialised 'technical' SEO experts who stay up-to-date with the ever-evolving world of Search Engine Optimisation. We constantly monitor the latest trends and essential Google updates, allowing us to provide you with cutting-edge link building strategies and high-quality backlinks that will significantly enhance your website's visibility and authority. About Quality control is our top priority. We go above and beyond by implementing a unique and stringent quality check process for our link building services. Our experienced teams conduct thorough evaluations, and our founder personally reviews each order to ensure the highest standards are met. This meticulous approach guarantees that our link building services meet your expectations and provide you with complete peace of mind. Our primary aim is to empower fellow entrepreneurs, like yourself, in improving and expanding their online presence. Whether you run a multinational corporation or a small independent business, our diverse range of link building packages are designed to accommodate any budget and project size. With RiSEO, you can expect remarkable results and a significant boost in your website's organic traffic. Our High Quality SEO Link Building Services In Brief... RiSEO Link Outreach RiSEO Niche Edits RiSEO Pillars RiSEO Pillars Boost RiSEO Pillars Packages from £65.00 A great place to start your SEO journey with us! Our In-Content backlinks provide an affordable way to buy foundation links and get rankings. We create mini authority properties on popular blogging sites that link to your website within the content. This results in a powerful ranking boost for your keywords! Read More... RiSEO Niche Edits (Link Insertions) Packages from £80.00 Leverage advantages of established content! RiSEO Niche Edits (Link Insertions) , also referred to as curated links or contextual links, involve obtaining links and mentions for your website from blog posts already published on the internet. These link mentions serve as indicators of authority for search engines, helping to boost your website's ranking in search results. Read More... #1 Selling Service RiSEO Link Outreach Packages from £45.00 These are our top selling 'white hat' link building services! RiSEO Link Outreach is the best way to get high quality, natural, white-hat in-content links to your site to help you boost your rankings and get more traffic to your site. We do this manually to high-quality niche relevant sites only. We have flexible plans available based on Domain Authority and/or Traffic. Read M ore... RiSEO Pillars Boost Packages from £65.00 You get 50 to 250 posts on high DA sites! By sending links to your links and/or RiSEO Pillars, you'll make them more powerful! Now there is an affordable way to power up Facebook pages, other social media platforms, guest posts, press releases, YouTube videos and other link types! Read More... AIO And RiSEO's Link Building Services: Future-Proof Your SEO AI Optimisation (AIO) is the next evolution of SEO — and link building is at its core. AIO—also known as AI Optimisation, Generative Engine Optimisation (GEO) or Answer Engine Optimisation (AEO)—is the process of making your brand visible to AI-driven platforms. AI-powered search tools like ChatGPT, Google AI Overviews, and Perplexity don’t just pull from the top of Google — they reference trusted, authoritative sources across the web. That’s where RiSEO’s link building services come in. By earning backlinks from reputable, relevant sites, we help establish your brand as a credible source AI engines can find, trust, and cite. Combined with high-quality, well-structured content, our link building services put you in the best position to be discovered not only by search engines, but also by the AI platforms shaping the future of online visibility. Get Started See What People Are Saying About Our Link Building Services... “Service, like their product is excellent. I recommended the package I used (which was RiSEO Link Outreach ) to other people. Doing SEO yourself is tedious and I don't have the time to build links. These guys nailed it." Bart Z, UK ***** "I used this service because I could easily buy backlinks without any fuss. All the work was completed on time and the results were great! I even received a lengthy report of all the work carried out which outlined everything in detail. " Jasp T, UK ***** "Amazing customer service with15 day efficient link building services. Definitely would recommend to others! Their backlinks strategy got our website to the top of page one for our targeted keyword. Thanks." Anna T, UK ***** Link Quality Assurance - Key Criteria Used In RiSEO Link Outreach Site Selection (Moz DA Packages) Validate Domain Filter websites with HTTPS for safeguarding data transmission. Examine DNS Records for pinpointing the actual IP address. Identify Hosting Country for data storage of the website. Exclude domains with non-English TLDs. Steer clear of sites containing firearms and adult content. Site History Include credible referring domains in the link profile. Ensure sites have never faced penalties or expired. Maintain a consistent flow of links. Maintain a natural link profile with a mix of dofollow and nofollow attributes. Demonstrate a record of regularly published content. Link Value Sites with low monthly visitors to be avoided. Sites featuring unrelated keywords are overlooked. Google indexing should cover a minimum of 100 pages. A minimum of 100 reputable referring domains is required. US/English-speaking territories should constitute the bulk of organic traffic share. Ensuring Quality Links Our Metric-Driven Link Delivery Process In Brief (RiSEO Link Outreach ) Day 1 On completion of your link building package purchase, your order will be received by RiSEO and thoroughly reviewed ready for the link outreach team. Link Delivery Process Key Points Key Points Of Our Link Building Services More importantly, our SEO link building services deliver the results that you're looking for, while letting you remain fully engaged in your business! If you'd like help or can't decide on which link building services to order, take the first step and BOOK A FREE STRATEGY CALL , where our team will be ready to give you the guidance you need. Book A Call Cost-Efficient Highly competitive pricing for maximum results suiting all budgets and business sizes. All Industries & Niches All industries and niches catered for (with the exception of firearms and adult). Highly Experienced Link Building is our speciality, with years of successful Link Building experience. SEO Agencies Successful relationships with digital marketers (SEOs) and business owners alike. Boost Rankings We help boost your rankings and targeted traffic while you concentrate on your business! Niche-Relevant Link Outreach to niche-relevant sites with quality related content surrounding your links. Care & Transparency Full help with package choice and transparency with link building 'white label' reporting. Unique Quality Control Full link building quality control with additional unique checks made by RiSEO founder. Results Driven We are commercially minded and focus on the results that you want and expect! Top Quality Content Professional top quality content creation fully optimised for powerful link provision. Secure Purchases 24/7 Easy to buy link building packages with secure payment options (including PayPal). Account Manager Dedicated link building account manager to assist RiSEO members whenever needed. Browse Our Link Building Packages & Pricing Options There are several Link building packages for you to browse through, each of which can be tailored to meet your size and budget requirements. You can order as many backlink packages as you like in the checkout area! There are NO contracts locking you in, we are confident in our abilities to deliver quality, effective work that will keep you happy with the results on a monthly basis . You can either buy a one-off backlink package(s) or choose recurring purchases that can be cancelled at anytime (we do strongly recommend 'recurring purchases' for good SEO practice and to really benefit successfully in the long term!). We also have the option where you can pay in 3 interest-free payments (Non-Recurring Option only). Our link building services are designed to be straightforward to buy and maximise top results in the search engines - providing safe and powerful backlinks to your site. Get Started The RiSEO Blog Featured Blog Articles How Do Traditional Link Building Services Interact with AIO in 2025? Why Link Building Is a Long-Term Investment Why Monthly Link Building and Content Marketing are Essential for Google Ranking Are You Now Ready To Grow Your Business Online With Our Link Building Services ? Start Now

Link Building Packages providing easy to buy backlinks which are powerful and affordable. Our backlink services maximize top results and provide strong natural links to your site. Link Building Packages For SEO That Help Boost Rankings, Drive Traffic & Grow Your Business ROI Boost your rankings, increase your targeted traffic and elevate your brand with our trusted and easy to buy link building packages! You can create a multi-tiered link building strategy from our 'À la carte' menu by 'mixing up' your package choice to establish a trully unique and powerful Organic SEO plan. You can buy as many link building packages or backlinks as you like and have confidence in our efficient delivery system to deliver the results you want! Our link building services also help to enhance your brand's authority signals for AI engines. By building high-quality backlinks, we ensure that platforms like ChatGPT, Google AI Overviews, and Perplexity see, trust, and cite your content under AIO and GEO paradigms. RiSEO Pillars Packages from £65.00 A great place to start your SEO journey with us! Our In-Content backlinks provide an affordable way to build foundation links and get rankings. We create mini authority properties on popular blogging sites that link to your website within the content. This results in a powerful ranking boost for your keywords! View More #1 Selling Service RiSEO Link Outreach Packages from £45.00 This is our top selling 'white hat' link building service! RiSEO Link Outreach is the best way to get high quality, natural, white-hat in-content backlinks for your site to help you boost your rankings and get more traffic to your site. We do this manually to high-quality niche relevant 'real' sites only. Our content is top magazine quality. View More RiSEO Niche Edits Packages from £80.00 Leverage advantages of established content! RiSEO Niche Edits (Link Insertions), also referred to as curated links or contextual links, involve obtaining links and mentions for your website from blog posts already published on the internet. These link mentions serve as indicators of authority for search engines, helping to boost your website's ranking in search results. View More RiSEO Pillars Boost Packages from £65.00 You get 50 to 250 posts on high DA sites! By sending links to your links and/or RiSEO Pillars, you'll make them more powerful! Now there is an affordable way to power up Facebook pages, other social media platforms, guest posts, press releases, youtube videos and other link types! View More More people than ever before are turning to the internet for information, guidance and inspiration. If you want to stand out from the crowd online and grow your business, then link building is for you. The majority of business owners and website owners no longer view organic search as a ‘nice-to-have’ - or secondary to other digital marketing channels. Recent studies suggest that organic search (i.e. search results from Google, Bing etc) now accounts for over 70% of all digital traffic to websites - making link building more important than ever before!

Welcome to the Terms and Conditions for RiSEO Link Building Agency. Please read carefully prior to engaging our services. Terms & Conditions (Terms of Use) Welcome to www.riseo.co.uk ! These terms and conditions outline the rules and regulations for the use of RiSEO's Website, located at www.riseo.co.uk . By accessing this website we assume you accept these terms and conditions. Do not continue to use www.riseo.co.uk if you do not agree to take all of the terms and conditions stated on this page. The following terminology applies to these Terms and Conditions, Privacy Statement and Disclaimer Notice and all Agreements: "Customer", "Client", "You" and "Your" refers to you, the person log on this website and compliant to the Businesses terms and conditions. "Toby Trumble", "RiSEO", "RiSEO Link Building Agency", "The Company", "Ourselves", "We", "Our", "Ours", "Team", "Teams" and "Us", refers to our Business and/or owners of www.riseo.co.uk and/or Partners and/or Subcontractors and/or Agencies and/or Affiliates and/or Associates of ours. "Party" or "Parties", refers to both the Client and ourselves. All terms refer to the offer, acceptance and consideration of payment necessary to undertake the process of our assistance to the Client in the most appropriate manner for the express purpose of meeting the Client’s needs in respect of provision of the Businesses stated services, in accordance with and subject to, prevailing law of England and Wales. Any use of the above terminology or other words in the singular, plural, capitalization and/or he/she or they, are taken as interchangeable and therefore as referring to same. Cookies We employ the use of cookies. By accessing www.riseo.co.uk , you agreed to use cookies in agreement with the RiSEO's Privacy Policy. Most interactive websites use cookies to let us retrieve the user’s details for each visit. Cookies are used by our website to enable the functionality of certain areas to make it easier for people visiting our website. Some of our affiliate/advertising partners may also use cookies. License Unless otherwise stated, RiSEO and/or its licensors own the intellectual property rights for all material on www.riseo.co.uk . All intellectual property rights are reserved. You may access this from www.riseo.co.uk for your own personal use subjected to restrictions set in these terms and conditions. You must not: Republish material from www.riseo.co.uk Sell, rent or sub-license material from www.riseo.co.uk Reproduce, duplicate or copy material from www.riseo.co.uk Redistribute content from www.riseo.co.uk This Agreement shall begin on the date hereof. Parts of this website offer an opportunity for users to post and exchange opinions and information in certain areas of the website. RiSEO does not filter, edit, publish or review Comments prior to their presence on the website. Comments do not reflect the views and opinions of RiSEO,its agents and/or affiliates. Comments reflect the views and opinions of the person who post their views and opinions. To the extent permitted by applicable laws, RiSEO shall not be liable for the Comments or for any liability, damages or expenses caused and/or suffered as a result of any use of and/or posting of and/or appearance of the Comments on this website. RiSEO reserves the right to monitor all Comments and to remove any Comments which can be considered inappropriate, offensive or causes breach of these Terms and Conditions. You warrant and represent that: You are entitled to post the Comments on our website and have all necessary licenses and consents to do so; The Comments do not invade any intellectual property right, including without limitation copyright, patent or trademark of any third party; The Comments do not contain any defamatory, libelous, offensive, indecent or otherwise unlawful material which is an invasion of privacy The Comments will not be used to solicit or promote business or custom or present commercial activities or unlawful activity. You hereby grant RiSEO a non-exclusive license to use, reproduce, edit and authorize others to use, reproduce and edit any of your Comments in any and all forms, formats or media. Hyperlinking to our Content The following organizations may link to our Website without prior written approval: Government agencies; Search engines; News organizations; Online directory distributors may link to our Website in the same manner as they hyperlink to the Websites of other listed businesses; and System wide Accredited Businesses except soliciting non-profit organizations, charity shopping malls, and charity fundraising groups which may not hyperlink to our Web site. These organizations may link to our home page, to publications or to other Website information so long as the link: (a) is not in any way deceptive; (b) does not falsely imply sponsorship, endorsement or approval of the linking party and its products and/or services; and (c) fits within the context of the linking party’s site. We may consider and approve other link requests from the following types of organizations: commonly-known consumer and/or business information sources; dot.com community sites; associations or other groups representing charities; online directory distributors; internet portals; accounting, law and consulting firms; and educational institutions and trade associations. We will approve link requests from these organizations if we decide that: (a) the link would not make us look unfavorably to ourselves or to our accredited businesses; (b) the organization does not have any negative records with us; (c) the benefit to us from the visibility of the hyperlink compensates the absence of RiSEO; and (d) the link is in the context of general resource information. These organizations may link to our home page so long as the link: (a) is not in any way deceptive; (b) does not falsely imply sponsorship, endorsement or approval of the linking party and its products or services; and (c) fits within the context of the linking party’s site. If you are one of the organizations listed in paragraph 2 above and are interested in linking to our website, you must inform us by sending an e-mail to RiSEO. Please include your name, your organization name, contact information as well as the URL of your site, a list of any URLs from which you intend to link to our Website, and a list of the URLs on our site to which you would like to link. Wait 2-3 weeks for a response. Approved organizations may hyperlink to our Website as follows: By use of our buisiness name; or By use of the uniform resource locator being linked to; or By use of any other description of our Website being linked to that makes sense within the context and format of content on the linking party’s site. No use of RiSEO's logo or other artwork will be allowed for linking absent a trademark license agreement. iFrames Without prior approval and written permission, you may not create frames around our Webpages that alter in any way the visual presentation or appearance of our Website. Content Liability We shall not be hold responsible for any content that appears on your Website. You agree to protect and defend us against all claims that is rising on your Website. No link(s) should appear on any Website that may be interpreted as libelous, obscene or criminal, or which infringes, otherwise violates, or advocates the infringement or other violation of, any third party rights. Your Privacy Please read Privacy Policy Reservation of Rights We reserve the right to request that you remove all links or any particular link to our Website. You approve to immediately remove all links to our Website upon request. We also reserve the right to amen these terms and conditions and it’s linking policy at any time. By continuously linking to our Website, you agree to be bound to and follow these linking terms and conditions. Removal of links from our website If you find any link on our Website that is offensive for any reason, you are free to contact and inform us any moment. We will consider requests to remove links but we are not obligated to or so or to respond to you directly. We do not ensure that the information on this website is correct, we do not warrant its completeness or accuracy; nor do we promise to ensure that the website remains available or that the material on the website is kept up to date. Services Through the website, RiSEO may offer SEO services or other services. RiSEO uses reasonable efforts to provide these services to you; however, all services provided depend on innumerable factors and market variables that are outside of RiSEOs direct control. For these reasons, all services offered are not guaranteed and are offered “as-is”. Where you decide to use any services offered by the Website, you agree that we make no guarantees including but not limited to web placement, rankings, or any profits. You understand that the services offered may have variance, be inexact, cause negative effects, or be otherwise incorrect. An increase in search engine ranking, increase in business, or any other associated benefits are neither implied nor guaranteed. Website rankings or results may vary by region, search engine, or fluctuate based on factors outside of our control. Due to the nature of our services, you agree: RiSEO is not responsible for any changes made to a user’s website that adversely affects the search engine rankings of the user’s website. RiSEO endeavours to ensure RiSEO Link Outreach (MOZ DA) key criteria is accurate but metrics might vary from otherwise stated. RiSEO allows up to but not exceeding 3 approvals/disapprovals any one RiSEO Link Outreach site and/or article per order. RiSEO has a standard practice of link outreach which involves but is not limited to targeting .com TDLs (US) with a global presence and traffic from English-speaking countries. RiSEO may subcontract, delegate, outsource or assign any services or elements of obligations under the Agreement/Contract/Client Orders to approved third parties and/or agencies and/or affiliates and/or associates. RiSEO accepts no liability for a client’s site being penalised and/or removed from any internet search engine or directory. You (the client) accept all potential risks associated with the services provided by RiSEO. RiSEO has no control over the policies of search engines with respect to the type of sites and/or content that they accept now or in the future and user may be excluded from any directory or search engine at any time at the sole discretion of the search engine or directory. RiSEO cannot and does not guarantee any position change, fixed position, or position increase for any keyword, phrase, or search term. RiSEO makes no representations as to any profits or increased business as related to a user’s use of the services. RiSEO has no control over any actions or inaction by any search engines related to a user’s website or a website’s ranking. You agree to release us from any liability that we may incur for providing you any services offered via website. You agree that any service or any other information found on the website may be inaccurate, unsubstantiated or possibly even incorrect. You agree to release us from any liability that we may have to in relation to your use of our website. Payments Portions of the website or specific services offered may require payment and you agree to pay for all costs, fees, and taxes listed. User authorizes RiSEO or its third party payment processors to charge their method of payment at the time of purchase. Please be aware that purchases are completed via our third party payment processors. Where applicable, you must agree to our third party payment processors terms and conditions for processing payments. All information that you provide in connection with a purchase or transaction must be accurate, complete, and current. Where you have failed to pay or where payments are overdue, RiSEO may suspend or terminate your access to any services of the website, without liability to us. Geographic Restrictions The owner of this Website is based in the UK and uses the English language for all services. We provide this Website for use by persons located in the UK. We make no claims that the Website or any of its content is accessible or appropriate outside of the United Kingdom. Access to the Website may not be legal by certain persons or in certain countries. If you access the Website from outside the UK, you do so on your own initiative and are solely responsible for compliance with local laws, taxes and all other local requirements. Service Delivery Time Service delivery times are calculated in 'business days' i.e. Monday to Friday and are approximations not 'guaranteed' delivery times. Subscription Plans and automatic renewals For your convenience some services offered by RiSEO may be made on a recurring subscription basis (“Paid Subscription”). Where you decide to purchase any Paid Subscriptions, your payment information shall be logged and you will be charged monthly for any Paid Subscriptions. YOU AUTHORIZE US TO BILL YOU ON A RECURRING BASIS AND AGREE THAT AT THE EXPIRATION OF YOUR INITIAL PAID SUBSCRIPTION, YOUR PAID SUBSCRIPTION SHALL AUTOMATICALLY RENEW FOR ADDITIONAL MONTHLY SUBSCRIPTION PERIODS (OR FOR THE SAME PERIOD AS YOUR INITIAL PAID SUBSCRIPTION) UNTIL WE ARE NOTIFIED OTHERWISE. YOU AGREE THAT NO ADDITIONAL CONSENT IS REQUIRED BY YOU TO CHARGE YOUR PREFERRED PAYMENT METHOD AUTOMATICALLY AND ON A RENEWABLE BASIS FOR THE PAID SUBSCRIPTION PLAN SELECTED BY YOU. If you wish to cancel your Paid Subscription please cancel through your us by email - info@riseo.co.uk . Upon cancellation of a Paid Subscription, portions of the website may become immediately inaccessible. Where your Paid Subscription has been cancelled or expired, we have no liability to you for any deleted, inaccessible, modified, or removed User Content. Refunds As we offer online services, we cannot offer refunds for any Paid Subscriptions or any paid services. Please be aware that all purchases are final. We cannot guarantee the lifetime of the Backlinks/Links placed by RiSEO but in respect of RiSEO Link Outreach, any link can be replaced that has been removed by any party for a period not exceeding 6 months from date of completion of our Services. User Content Your ability to submit or transmit any information through the website, including but not limited to data, information, images, references, or any other information will be referred to as “User Content” throughout this Agreement. Please be aware that we are not required to host, display, migrate, or distribute any of your User Content and we may refuse to accept or transmit any User Content. You agree that you are solely responsible for any User Content submitted and you release us from any liability associated with any User Content submitted. We provide industry standard security for our website but we cannot guarantee the absolute safety and security of any such User Content. Any User Content found to be in violation of this Agreement or that we determine to be harmful to the website may be modified, edited, or removed at our discretion. When submitting any User Content to our website you represent and warrant that you own all rights to the User Content and you have paid for or otherwise have permission to use any User Content submitted. Furthermore, you represent and warrant that all User Content is legal and the User Content does not interfere with any third party rights or obligations. When you submit any User Content to us, you grant RiSEO, its partners, affiliates, users, representatives and assigns a non-exclusive, limited, fully-paid, royalty-free, revocable, world-wide, universal, transferable, assignable license to display, distribute, store, broadcast, transmit, reproduce, modify, prepare derivative works, or use and reuse all or part of your User Content for the purposes of providing you any services associated with the website. Additionally, you grant to RiSEO a worldwide, perpetual, irrevocable, royalty-free license to use and incorporate into the website any suggestion, enhancement request, recommendation, correction or other feedback provided by you relating to the operation of our website. Disclaimer THE WEBSITE AND ALL SERVICES ARE PROVIDED ON AN “AS IS”, “AS AVAILABLE” AND “WITH ALL FAULTS” BASIS. TO THE FULLEST EXTENT PERMISSIBLE BY LAW, NEITHER RISEO, NOR ANY OF OUR EMPLOYEES, MANAGERS, OFFICERS, ASSIGNS , AGENTS or ASSOCIATED COMPANIES MAKE ANY REPRESENTATIONS OR WARRANTIES OR ENDORSEMENTS OF ANY KIND WHATSOEVER, EXPRESS OR IMPLIED, AS TO: (1) THE WEBSITE; (2) ANY INFORMATION PROVIDED VIA THE WEBSITE; (3) THE SERVICES, OR (4) SECURITY ASSOCIATED WITH THE TRANSMISSION OF INFORMATION TO RISEO, OR VIA THE WEBSITE. IN ADDITION, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, THE WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, LOST PROFITS, NON-INFRINGEMENT, TITLE, CUSTOM, TRADE, QUIET ENJOYMENT, SYSTEM INTEGRATION AND FREEDOM FROM COMPUTER VIRUS. RISEO DOES NOT REPRESENT OR WARRANT THAT THE WEBSITE INCLUDING THE SERVICES WILL BE ERROR-FREE OR UNINTERRUPTED; THAT DEFECTS WILL BE CORRECTED; OR THAT THE WEBSITE OR THE SERVER THAT MAKES THE WEBSITE AVAILABLE IS FREE FROM ANY HARMFUL COMPONENTS. RISEO DOES NOT MAKE ANY REPRESENTATIONS OR WARRANTIES THAT THE SERVICES OFFERED ARE ACCURATE, COMPLETE, OR USEFUL. RISEO DOES NOT WARRANT THAT YOUR USE OF THE PLATFORM IS LAWFUL IN ANY PARTICULAR JURISDICTION, AND RISEO SPECIFICALLY DISCLAIMS ANY SUCH WARRANTIES.